top of page



LEARNINGS FROM MARKETING CAMPAIGNS!
Marketing campaigns are an integral part of any business. Marketing campaigns have the power to make or break a brand, and the top...
Areeb Sanadi
3 min read

TOP 5 TRENDS IN FINTECH: 2022 REVIEW
FinTech is rapidly evolving with the potential to disrupt many parts of the financial sector. The growth of financial technology...
Kashish Pahwa
3 min read

Stripe InFocus
Stripe's breakthrough growth is not short of astonishing, and with a valuation of $95B is one of the most valuable private companies in...
Areeb Sanadi
4 min read


NETFLIX VIDEOGAME SAGA!
To me if there is one industry that is a close second behind grabbing the user's attention span and engagement has to be the gaming...
Kashish Pahwa
2 min read


From Film to Pharma
Think Kodak, think Cameras & Reel! However, Kodak is now a Pharma Company. In the late 1900's Kodak captured around 90% of the film and...
Areeb Sanadi
5 min read


IPL : The 5 Billion Dollar Saga
Indian Premier League: How it all started? Indian Premier League, the professional Twenty20 Cricket League has time and again dazzled one...
Areeb Sanadi
3 min read


From Bankruptcy to Amazon top seller: Wow Skin Care Sciences
Quick Read : It all started 4 years ago when a group of friends ventured out into the Skincare & Lifestyle industry growing it to a 350...
Areeb Sanadi
6 min read


Flipping Burgers or Real estate? McDonalds
McDonald's doesn't make their money by selling Burgers, Fries or Mcflurries. Who would have thought this right? If this took you by...
Areeb Sanadi
4 min read


The Billion Dollar Fiasco!
In April, as the corona virus crisis deepened, Revlon, a huge MNC in the cosmetics industry was running low on funds and did not have any...
Areeb Sanadi
3 min read

Burn. Burned. Acquired.
Quick Read : Fighting to gain market share with a burndown of $3bn , Uber Eats called it quits in the india market citing long standing...
Areeb Sanadi
4 min read
bottom of page